Kiri-Louise Kyriakouleas
creative bio
Kiri-Louise Kyriakouleas is a Melbourne-based creative specialising in creative direction, styling, and brand storytelling. Drawing from her European heritage, she uses fashion, colour, and form to express the timeless elegance, sun-soaked palettes, and effortless charm of the Mediterranean.
Her work is grounded in natural elements that are tactile, sensory, and inherently luxurious, reflecting a deep appreciation for materials shaped by the earth and the subtle details that define a visual identity.
With an eye for atmosphere and an intuitive understanding of aesthetic storytelling, Kiri-Louise translates her creative approach across beauty, fashion, product, and brand identity. She crafts imagery and narratives that feel timeless and transportive, shaping cohesive worlds where every detail contributes to the story.
DESIGN STATEMENT
Sundazed is a conceptual look book that captures the mood of a sunlit season, where resort-inspired style and visual storytelling come to life. Featuring a coastal theme alongside a refined, chic studio environment, it transports the viewer into a world of ease and relaxation.
At its centre is the signature scarf, designed and handcrafted through Mediterranean-inspired illustration and collage. As the hero piece of this drop, it’s styled in multiple forms, on-body, paired with luxury bags, and as a sculptural accessory, showcasing its versatility and its ability to define a visual identity across settings.
Sundazed reflects a way of seeing where the everyday feels cinematic, warm, intentional, and infused with a sense of transportive ease. Created for women who seek artful design, quiet luxury, and moments of escapism woven into the rhythm of daily life.
